Posts Tagged ‘brand reputation’
Abercrombie & Fitch: A company you love to hate. A company you hate to love.
If you hear the name “Abercrombie & Fitch” or walk past the aromatic store at the mall, what comes to mind? With me, it’s always been disgust. I mean, who hasn’t heard the controversies including allegations of discrimination, sexualized teens in ad campaigns, and promoting an elitist attitude on the basis of looks or social status.…Read More